Resources
for Intensive English program marketers
Other Marketers' resources:
[ Directory of Program Marketers ][ What Makes People Click, online manual ]
[ Resources for Designers ]
[ Marketers' Bibliography ]
Web marketing journals
- ClickZ Network
- E-works World
- Pandia, (Norway)
- TopSite Listings
- Wilsonweb, E-commerce journal
- ZDNet news
- Emarketer.com
- Other online journals
- Ezine
Online journals for IEP issues
Web advertising and marketing resources:
- Web Advertising Resource Guide
- R. F. Wilson's Introductory and General Articles, Web Marketing Info Center, (excellent bibliography of web marketing articles)
Articles and things to read
- The Success Doctor's free book
- Eaton International's free articles on program marketing
Keeping up on search engines:
- The Search Engine Report Newsletter
- searchengineblog.com
- Searchengine guide
- Check your link popularity
International search engines:
- International Directory of Search Engines
- Abondance (overview of French search engines)
Free web-based translators
- Babelfish, AltaVista Translator
- WorldLingo
- SysTran
Other translators
appliedlanguage.com IEP organizations
- UCIEP
- AAIEP
- ARELS
IEP marketing presentations
- Using the web to your advantage, TESOL 2004
- What makes people click, online manual, TESOL 2003
- Program Marketing, TESOL 2002
Web marketing organizations and newsgroups
- Marketinglanguageprograms newsgroup
- School Marketing Associates (commercial)
- American Marketing Association
Fairs, Exhibitions, Agents, etc.
- Int'l Conferences, Exhibitions, and Fairs
- Transworld Exhibitions and Fairs
- WYSTC
- Federation of Int'l Youth Travel Organisations
- Guia BELTA, Brazilian Education and Language Travel Assoc.
Statistics
- Global Reach - statistics on international www usage
- Open Doors, The Institute for International Education's statistics on IEP enrollment
Legal issues
- The web and the law, resources
Other resources and bibliographies
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Thomas Leverett, CESL, SIUC
photos (spider webs) by Jim Leverett